MAPS Logistics revolutionizes their delivery driver recruitment process with Fountain

For MAPS Logistics, time is money. But so is trust. MAPS is a logistics company that provides courier services and delivers high volumes of parcels throughout the United Kingdom. Their top priority is fulfilling their clients’ delivery orders by employing highly trained drivers. MAPS needs drivers who can handle a high volume of daily deliveries, without compromising safety. Drivers they can trust. 

Candidate no-shows result in wasted time and resources

Aditya Velamakanni, director of MAPS Logistics, oversees the screening, hiring, and training of 2,000 of these delivery drivers each year. He knows the job of a delivery driver isn’t an easy one. It requires jumping in and out of the van in all weather conditions and delivering up to 200 packages a day.

The grueling nature of the work doesn’t just make it a tough job, it makes it a tough hire. As Aditya looks to hire and train enough drivers to support client demand, he has to navigate three specific challenges:

Competitive pool of drivers

There is a limited supply of available drivers, and competition among other delivery companies is high. Aditya advertises job postings on several job board sites like Indeed, as well as social media sites like Facebook and Instagram. To produce the highest number of qualified candidates, he needs to know where to focus his sourcing budget.

Too much time spent on manual tasks

Ghosting isn’t just impolite, it’s a time suck. For Aditya, when candidates don’t respond to messages or show up for interviews it means critical time is wasted. Time that could be spent on other important tasks. He needs a solution to keep candidates engaged in the recruitment process to reduce the amount of wasted time.

Ineffective recruitment tools

When candidates fall out of communication, it’s not always purposeful. Sometimes it’s a clear indication of process inefficiencies. Aditya needs an automated solution to remind candidates about their interview, enable them to easily reschedule if needed, and keep them engaged in the recruitment process.

Problems solved with a single platform 

Fountain provides MAPS Logistics with a single platform for streamlined recruitment, onboarding, and training that addresses every one of their key challenges.  Aditya is no longer hamstrung competing for a limited pool of drivers. Fountain has reduced time spent on manual tasks, and nearly eliminated the number of candidate interview no-shows.

With Fountain, Aditya is able to track where each candidate comes from. By optimizing his marketing spend on the most productive sourcing channels, bringing the most qualified candidates, Aditya is able to recruit more drivers from the existing pool.

The automated candidate screening capability from Fountain enables MAPS Logistics to quickly identify suitable candidates and move them to the interview stage, reducing time spent on unqualified candidates. Fountain’s robust metrics for each stage of the process enables Aditya to ensure candidates are moving through the recruiting process efficiently.

Aditya can save time and automate administrative tasks like interview scheduling, a process that previously required a lot of manual work. He uses Fountain’s automated application form to screen candidates and only advances them in the process if they meet specific criteria. If they don’t meet the criteria, they’re automatically rejected. No manual intervention needed.

Fountain’s calendar integration enables candidates to select interview times that are provided based on Aditya’s availability. To reduce candidate no-shows, Fountain automatically sends text and email reminders to the candidate at specific times prior to the interview. If the candidate’s availability changes, they can easily reschedule the interview.

Whenever Aditya has a question, he reaches out to his Fountain customer success manager to get guidance. “Anytime we send an email to the Fountain team, we immediately get a response. The team is helpful and they’re always just one email away,” says Aditya.

When you run a company built on time and trust, who and how you recruit really matters. With Fountain’s single source-of-truth platform, aimed at solving recruitment’s stickiest issues, MAPS Logistics has been able to hire better and faster. Now they can feel confident they’re putting drivers on the road who they, and their customers, can rely on.